Curriculum · The Seller's Archive
Not yet launched

What you'll actually learn.

Nine modules, built from the exact workflow that runs The Antique Archive - not a generic "how to sell online" course with AI bolted on.

A carved oak desk with an open card-catalogue drawer of handwritten index cards, ledgers, and a small porcelain figurine, on a warm brown canvas.
MODULE 00

Welcome - Your Eye Is the Unfair Advantage

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  • 00.01 Why your eye is irreplaceable
  • 00.02 What this course will and won't do for you
  • 00.03 The Ancestor Archive - a real case study
MODULE 01

Foundation - Before You Touch AI

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  • 01.01 Why vintage photography fails (5 mistakes, the 0.3 second rule)
  • 01.02 Define your visual voice in 20 minutes
  • 01.03 AI vs. authenticity - where the line is
  • 01.04 Tool overview 2026 (full stack under $35/month)
MODULE 02

Visuals That Look Editorial

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  • 02.01 How to photograph antiques for AI
  • 02.02 GPT-4o for vintage objects, live demo
  • 02.03 Photographing damage honestly
  • 02.04 Background swap, scene change, new angles - one photo, five visuals
  • 02.05 Styled vs. real photos: the rules
  • 02.06 Batch workflow - 20 items in an afternoon
MODULE 03

Listings That Sell History

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  • 03.01 Anatomy of a perfect vintage listing, platform by platform
  • 03.02 Provenance storytelling without speculation
  • 03.03 Multi-channel output from one brief - the lesson that pays for the course in week one
  • 03.04 SEO for vintage selling in 2026
  • 03.05 Pricing copy that never reads as desperate
MODULE 04

Platforms - Where to Sell What

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  • 04.01 Platform overview: the honest map
  • 04.02 Auction houses - when and why
  • 04.03 Platform-specific rules (eBay, Aukro, Etsy)
  • 04.04 Multi-platform coordination and double-sale prevention
MODULE 05

Video Without a Camera Crew

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  • 05.01 Cinematic aesthetic for antiques
  • 05.02 AI video from a product photo
  • 05.03 CapCut workflow for drops
  • 05.04 AI voiceover without speaking on camera
  • 05.05 Repurpose one video to three platforms
MODULE 06

The Operational System

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  • 06.01 Inventory as a database, not a pile
  • 06.02 AI-assisted identification and pricing
  • 06.03 Packing and shipping that survives the mail
  • 06.04 The drop system
  • 06.05 What to automate - and what never to
MODULE 07

Legal, Tax & Business Basics

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  • 07.01 Do you need a business entity?
  • 07.02 VAT, income tax, and record keeping
  • 07.03 Platform tax reporting (EU DAC7)
  • 07.04 What not to sell: CITES and export restrictions
MODULE 08

From Seller to Recognizable Brand

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  • 08.01 Pinterest as a discovery engine
  • 08.02 Instagram without showing your face
  • 08.03 Affiliate income as a passive layer
  • 08.04 Building a collector community
  • 08.05 The scaling decision: three signals, first hire, wholesale

What's included

Notion Inventory Template · Prompt Library (50+ prompts by material) · Multi-Channel Copy Templates · Pricing Cheat Sheet · CapCut Video Templates · Legal Quick Reference · Lifetime Updates.

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The Ancestor ArchiveArchival portraits, worn again The Archive SeriesNumbered books & games The Seller's ArchiveLearn the method